A lead is a potential client who has an interest in your brand.
This interest is shown as a trade of personal data, such as providing their contact details on your website or subscribed to your newsletter.
Lead generation is the most well-known approach to attracting, and connecting with your target audience to the point where you convert them into potential customers.
This process works by driving targeted traffic to your website, capturing their information and nurturing those who fit your buyer list.
These are the various marketing tactics you use to start someone’s interest in your product or services. They include anything from creating a landing page to holding a virtual event.
Advertising on social media is also a strategy used in getting leads. But among all the social media platforms, Facebook has been recognised as the most efficient platform for generating leads. Running your Ads on facebook gives you an advantage because the platform allows you to connect with more customers than any other platform.
As of October 2020, there were 45.94 million Facebook users in the United Kingdom. This was over a million more than the number of Facebook users a year prior, in October 2019.
According to Statista. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide.
This is one of the unmistakable ways of producing leads.
According to Wikipedia. Referral marketing is a word-of-mouth initiative designed by a company to incentivize
existing customers to introduce their family, friends and contacts to become new customers.
Referral marketing focuses on the word-of-mouth promotion of your brand, which establishes your authority and credibility, which, thusly, builds your possibilities of producing more leads.
The first step towards a fruitful referral program is having an excellent product or service that will provide value to your customers’ and meet their expectations.
The quality of your business’s offerings may be good enough that customers do this for free, or you could set up an incentive system. For example, give your customers a certain percentage off their next monthly retainer fee for every client they refer.
Website live chat bot are a great way to help your visitors answer their queries, doubts and questions. This helps to make them feel comfortable to buy fro you, easy navigation and reduces drop-out rates in your lead generation funnel. Answering chat messages to users who start a conversation improves conversion by 65%.
This encourages visitors to enter key contact details such as their name and email address. Giving you an advantage over your competitors. Besides being used for middle of funnel lead capture, you can also use site chat to capture more information from ready-to-buy visitors and lead them directly to sales.
Influencers are social media users with a large following (mostly celebrities) who have established credibility as well-known figures in their industries.
Consumers are likely to listen to their opinions because their posts seem genuine and authentic. Depending on your business, it might be worthwhile for you to work with them, as they are a trusted third party who can help build interest in your product or service by giving it a positive review.
You can start by reaching out to well-known influencers in your industry, and offer an incentive for working together. Some influencers charge huge amounts depending on the nature of business and the time frame you’ll like to work with them, while others may ask for a flat fee.
This is a mistake most businesse with websites and landing pages make almost all the time is using a lead capture form that is long with lot of personal details to fill. It can be boring at time. Not every body likes to share their personal details. Shorter forms are likely to convince your site’s visitors to fill them out.
Your lead capture form should include:
On the other hand you may not collect enough information to evaluate the quality of a lead. But this is better than losing them to your competitors.
What is a webinar? : Webinars (online event) are video presentations, workshops, or lectures hosted online, usually used by brands to instruct, demonstrate, or educate their customers.
This is a strategy used buy both B2B (business to business) and B2C (business to buyer)
Webinar can help draw in people who want to learn new information or acquire knowledge about a particular field. Meaning If you offer an important and valuable product or service within that field, you are more likely to guide audiences toward your offering. At the end, you can even provide a discount to attendees who want to make a purchase and even offer their their personal details to get morw updates from you.
Lead generation is important for business growth. Without lead generation, your company will have a hard time attracting new customers and sales opportunities. So by focusing on lead generation, it gives you an edge to drive more traffic from high-quality prospects. And with high-quality prospects comes high-value customers.
Video marketing means using videos for promoting and telling people about your product or service. It helps increase engagement on your digital and social channels, educates your audience, and allows you to reach them with a new medium.
Video marketing is the easiest to understand, whether it is a tutorial, a product demo, or even a simple recipe. It is one of the most powerful and versatile digital marketing tools of today. 63 percent businesses have already started using videos to promote their business. It is high time you made the switch too.
Video is the fastest-growing type of online content. With more people in the world preferring to get their news and other information through videos, and being more likely to share videos with friends, you need to promote your brand where your biggest audience is. 64% of buyers will purchase after watching branded videos on social platforms. This is enough reason to integrate videos in your marketing.
Whether it’s a presentation, Q&A or informal content such as a behind-the-scenes tour, video gives you opportunities to show the real people behind your business. This makes you more relatable and trustworthy to your audience, who are more likely to follow and recommend your brand to others.
MarketingSherpa stated that Videos attach 300% more traffic and help to nurture leads. This is a result of the fact that search engines tend to consider videos as more high-quality, comprehensive content.
HubSpot’s research also showed that 65 percent of business executives polled said they visit a marketer’s website after viewing a branded video. This shows that high-quality video content that boosts viewer engagement and piques consumer interest can drive traffic to your website.
One of the most powerful methods you can use for video marketing is to educate your audience.
Sales pitches are constantly being replaced with value-based content that specifically speaks to the audience. It also helps pass your message clearly and gives real-time experience and a closer look at your product or service.
Videos attract the type of audience base who are not ardent readers but can happily stick around for two whole minutes or even longer when there’s a video. This provokes a feeling of personal interaction and builds brand loyalty.
As well as helping you reach more people and driving traffic to your websites, including video on a landing page can increase conversion rates by more than 80%, according to HubSpot. Visitors are more inclined to watch a video explaining what you do or breaking down complex instructions than to read about it.
While most brands are still stuck on using long-form text, using videos gives you an edge, leaves a mark in the mind of your prospects, establishes you as an authority and the go-to brand in your industry.
There are soo many other ways in which video marketing can help your business. In fact, 81% of customers have been convinced to buy a product or service by watching a brand’s video. … 97% of marketers say video has helped increase user understanding of their product or service which increased brand awareness. 76% of marketers say video helped increase sales as well as traffic.
It helps increase engagement on your digital and social channels, educates your audience, and allows you to reach them with a new medium.
If you’re reading this article, It’s because you know urgency works. There’s absolutely no doubt about it.
Everyone knows this – Black Friday & Cyber Monday sales bring in huge returns because once those deals are gone, It will be a year till something as good comes along.
The use of urgency is an important tactic to master if you want to boost conversion on your site & offers.
As human beings, we are wired to act when a situation becomes urgent. And it’s this behaviour that marketers have been able to pick out to drive the psychology of urgency on customers & interested buyers.
When something is scarce, the value is believed to be high so it moves people to get it immediately.
Back in 1975, three researchers carried out a study looking out how scarcity influenced people’s perception. The study asked participants to rate cookies from two jars. One of the jars held ten cookies, the other contained just two.
The participants rated the two-jar-cookies as higher, even though the cookies were identical.
The jar with fewer cookies inside had more value in the eyes of the participants(despite the fact that the cookies are identical). Because it was just two cookies inside the jar, the thinking goes that the people who bought the cookies have a very good reason for doing so.
What is Urgency?
Urgency is the use of trigger words or tactics to get your prospects or clients to act fast.
The number one key to activating a sense of urgency in your audience is that the product or service involved must be something relevant to your audience. people won’t take action on something they are not interested in, regardless of the tactic you use.
Urgency amplifies already present feelings on wanting something, It won’t create the feeling if it’s not there.
In this article, I’m going to reveal the different ways you can create urgency and scarcity in your marketing to increase leads & sales;
Using powerful words with action triggers can make all the difference in your marketing. You don’t need buyers waiting around when they land on your site, so it’s important that you use the right words to activate the sense of urgency in them.
Here are examples of such words;
– LAST CHANCE
– CLOSING SOON
– LIMITED TIME
It’s not urgent until there’s a “deadline or closing date” that is well written and is attached to the offer. This is where the true power of urgency is released.
You must give people a very good reason to take urgent action… This is why cyber Mondays & Black Fridays generate the most sales because the end date is first communicated clearly & people know that if they miss that date, it’s the end.
If your customers see that there’s no rush to purchase for your product or service, they’ll put off buying it for that time & may never come back to that product again.
This is why another good way to create urgency is by clearly showing deadlines – A date for when your product or offer is ending & how long they have to get it
In today’s world, a clock represents time, and it also represents that time is passing.
When users see that a clock is ticking and it’s counting down, It raises their urgency level and compels them to take action immediately.
You can add countdown timers in your emails and also include them to your website to make use of this tactic.
FOMO – the fear of missing out – is another type of urgency that’s known to push people to act. It’s a powerful tactic to get people to take urgent action.
Studies have shown that the scarcer a product is, the more people want it.
When customers see a product is short in supply and that people are purchasing it, It makes them want to get it too. In fact, 68% of Millenials will make a purchase in an attempt not to be left behind by their peers.
So if you can highlight how scarce your product or service is – or at least create the illusion that it’s about to run out – you can drive people to make the purchase immediately.
For example – if you sell physical or even digital products, you can announce that you have very limited stock for the item you’re selling & show the actual number.
If it’s a service-based business, you can active FOMO in your prospects by announcing that you’re only taking a certain number of clients for this month.
The idea here is to put pressure on your prospects or clients and make them see that they will miss out if they don’t take action.
This is a very good way to trigger urgency in your clients & prospects – by showing real-time behaviour of actual shoppers on your website.
This tactic works on two levels. Firstly, It adds social proof – when people land on your website & see other people purchasing the same product they are interested in, it immediately builds their trust in that product.
Secondly, It triggers FOMO – as much as your web visitors see other people buying a specific product & they get to trust the product from then on, they also know that if they don’t take action fast, the product will be sold out & they won’t get it. So it makes them hurry & pick the product.
If you’re sending an email, your subject line is a good place to establish a sense of urgency or scarcity.
Your email subject line is the first part of your email that people sees. By showing urgency in your subject lines, you’re preparing the minds of your subscribers to take action fast as soon as the mail is opened.
Urgency is not a new term in marketing. We’ve observed it being used in traditional marketing & recently online marketers have adopted the tactic, but sadly, some marketers are not doing it well.
When it’s used properly, Urgency has the power to boost your conversion rates & explode your sales overnight.
With the points outlined inside this article, we hope you’ll be able to create urgency in your marketing & get more sales & opt-ins.
Is email marketing dead?
With all the talk of video, artificial intelligence, virtual reality, and chatbots, it sometimes seems like email is long past its prime.
But if you think email is dead, you’re missing out on the real metrics. The truth? Email marketing is still going strong today, and is possibly the best possible strategy for your business.
Based on 2018 data, email marketing is still ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing.
Why is that? With all the hype over new channels, why is decades-old technology still one of the most effective marketing strategies?
I think the answer has something to do with the fact that people use email more than other platforms. After all, what’s the good of marketing to someone if they’re not there?
Data from 2017 shows that most people are on email—85% of adult internet users in the US.
That beats out search engines by 15% and social media by 22%—not small numbers in an industry that gets excited over single-digit conversion rate improvements.
That’s why building a successful email marketing campaign is more important than ever for entrepreneurs. But there’s a problem—most people don’t know how to do it right.
Today, you’ll learn exactly how to start an email marketing campaign from scratch.
People are inundated with interruptions, pitches, and advertisements everywhere they look.
Though you might think your email is special, there’s a high probability that to the reader, it looks the same as the rest.
This is why it’s important to remember where you are, and use your good manners as a result.
Getting into someone’s inbox is like being invited to their home for dinner. If they ask you to take your shoes off, you respectfully do so.
It’s the same with email marketing, so before we begin I’d simply like to remind you to be on your best behavior at all times and remember… you’re a guest in their inbox.
Of course, no email campaign was ever built without getting permission to get started, so first, we’ll need to focus on building a sizable email list.
There are many ways you can do this, of course. Some prefer to give something away for free while others simply offer a newsletter or product updates.
For example, business newsletter Morning Brew offers readers a simple benefit—their fun, interesting updates every morning.
I can’t tell you which is the right or wrong answer for your incentive, but I can tell you that it’s important to have a clear purpose when asking for an address.
This is where a strong call to action comes into play, and copywriting is super important.
Establish your credibility, explain what the emails are for, and get people interested in receiving them.
Simply posting “enter your email for updates” isn’t going to get anyone excited. Instead, consider sharing specifics.
By sharing a specific call to action or benefit to giving your email address, you can get more people to subscribe.
Some common ways to entice people to sign up include:
Whatever that incentive is, make it clear and enticing, and don’t be afraid to promote it.
Email marketing is all about expectations, and it’s up to you to set them.
If your call to action is strong, and your follow-up is consistent, then you can count on a positive campaign.
However, if you promise to send one email per week and instead send them daily, then you’re setting yourself up for failure.
On the contrary, if someone is expecting daily updates or critical product updates and you don’t’ deliver, then they are likely to be just as upset in that case too.
This is why the first follow-up email is so crucial to the success of your email marketing efforts.
For example, here’s a basic welcome email from Airbnb to a new host. It explains the basics of the process and what you can expect to receive from Airbnb.
Almost all email service providers give you the option to create an autoresponder sequence, and it’s imperative that you take advantage of it.
The initial follow-up email should be sent immediately as a way to introduce yourself and detail what you plan on doing with your new subscriber’s email address.
It’s better to be long-winded and detailed than it is to be quick and unobtrusive, but if you can pull off quick and concise, then more power to you.
From here, it’s simply a matter of living up to their expectations.
When to pitch a product
You’re not running an email list just for the fun of it—you’re there to engage customers and make sales.
But transitioning from an email list that provides tons of free value into a list that pitches a product for money can be a tricky switch to make.
To do it effectively, it’s a good idea to think in advance about your pitching. You don’t want to surprise everyone with a pitch all of the sudden.
You’ll have a much more successful campaign if people expect sales pitches every once in a while.
If you’re going to get in the habit of selling often, try to put yourself in the reader’s shoes.
Ask yourself if your messaging is consistent with the expectations you’ve set. If possible, understand what the customer has shown interest in before, and send similar offers down the line.
Those that send blind offers are far more likely to lose permission to keep doing so.
Again, each business has different needs, and there aren’t any hard and fast rules as to how often you can pitch or provide content.
Just remember that an email list is a permission asset and it’s better to err on the side of caution than to play it loose and reckless.
How to write a great email newsletter
While we’re on the topic of content, let’s talk about the difference between a good newsletter and a bad newsletter.
The first sign that you’ve received a bad newsletter is that you don’t recall ever asking to receive it.
Typically, this happens when a business either fails to maintain a regular email routine or uses poor form and manually adds someone to their list after receiving a business card or personal email.
Make sure everyone remembers you—the best way to do this is not to let your emails lapse for too long. Try to send at least one a month, with one a week being closer to ideal.
I find that the most compelling newsletters are those that do a great job of mixing messaging and updates.
For example, while the email might contain a list of product updates and images, it’s balanced by a personal message or friendly memo.
As a rule of thumb, try to use your newsletter as a way to further your relationship with the reader/customer rather than to pitch them.
Save the pitch for unique updates, offers, and announcements.
Using the autoresponder
If you’re just starting out with an email list, it’s easy to imagine you’ll have time to personally respond to every new subscriber.
But once you start getting more than a handful of subscribers every day, it becomes next to impossible to keep this up.
You’ll start to get more and more complex campaigns, and following through with everyone all the time is impossible.
Yet top marketers seem to do this exact thing. How?
Their secret is autoresponders.
An autoresponder does just that—it automatically sends out emails that you schedule in advance.
By scheduling a set of emails to send in advance, you can prevent “going dark” for any length of time.
Oftentimes, companies will plan out a series of emails—ranging from a few days to a few months—that automatically deliver, warming up anyone who signs up for your list.
That way, when you do need to announce a new product or sale, you can count on the fact that you’ve already been in touch.
Since you’ve built up a relationship over several weeks or months, you’re much less likely to annoy your readers.
Now that you understand the basics behind an effective email campaign, let’s talk about how to take things to the next level.
Specifically, that involves using segmentation and analytics to start refining your broadcasts and generating even better results than you would with a basic campaign.
How to understand your email analytics
We’ve talked before about the importance of analytics in web copy, and email is no different.
Every service provider I’ve ever worked with provides complimentary analytics.
Though they’re all important, the 3 most important to me are open rate, click-through rate, and unsubscribes. Let’s break down each one and see what there is to learn from it.
First, your open rate explains how many people open your emails. It’s based on a single invisible tracking pixel that loads when someone clicks on your message.
When looking at open rates, it’ll usually tell you how well you’ve built your relationship with readers. Ideally, people are excited to read your emails and open them quickly.
If your open rate is low, it usually means you have a lot of unengaged subscribers. You need to work harder on providing value and managing expectations.
Next, your click-through rate, or CTR, shows how many people clicked on a link (if any) in your email.
If your CTR is low, it means that your message is either not targeted enough, or simply not getting through. In this case, focus on improving your copy.
Finally, your unsubscribe rate tells you how many people have clicked the “unsubscribe” button at the bottom of your email.
If your unsubscribe rate is high in relation to your opt-in rate, then you’ve passed the point of building value and writing good copy… you’ve got some serious work to do.
Essentially you’ve built a sieve and people that sign up eventually leave. If this is you, try to examine when people are leaving and take action based on those leaks.
If they’re leaving after a certain autoresponder email, then re-work it. If they’re leaving after marketing messages, then re-work the way you present offers.
If they’re leaving early on in your funnel, then you need to fix your original call to action so that it’s in harmony with what you’re sending.
Email analytics are critical in that if you’re paying attention, they’ll give you very specific clues as to what you’re doing wrong.
Of course, the key variable here is “paying attention.”
How to segment your list
If you’re unfamiliar with the term, segmentation is the practice of splitting up your email list into more targeted groups.
For example, the following are ways to segment a larger, more unified list:
In dividing your list in this manner, you give yourself the ability to send more targeted communication.
For example, some customers want both product and sales updates, while others might only want to hear about new versions.
Plus, you can even send specific emails to buyers thanking them for their purchase, like this example from Ales Nesetril.
If you don’t give them the chance to choose, you risk losing them altogether. Since customers are more likely to buy again, it’s fairly obvious why you want to keep them subscribed to your customer email list.
With segmentation, you can send a broadcast only to those that didn’t open your last message (ask them why), or to those that showed interest (a second pitch).
You can also split test messaging amongst different groups in order to refine your best practices.
As you can see, segmentation isn’t rocket science, but it is work, which is why most don’t take the time to do it right.
If you do, you’ll immediately separate yourself from the pack.
How much is your list worth?
Your email list is one of your most valuable resources, and if you learn how to treat it right, the cost of doing so will pay for itself.
Over time, you can start tracking how much money people on your list spend on average. This will tell you how much your list is worth.
If a list of 10,000 people usually spends $50,000 on a campaign, and you run two of those campaigns each year, you could average it out and say that each subscriber is worth $10 a year.
When you do the math like that, you can understand immediately how losing several hundred subscribers could be dangerous to your bottom line.
If you’ve been ignoring email marketing, it might be time to reevaluate your strategy.
Today, email marketing is delivering huge returns for marketers willing to get started with it. It doesn’t have to be too complicated.
First, remember you’re a guest in the inboxes of your subscribers. Your emails are always just one click away from losing their interest forever. Be polite, respectful, and deliver value.
As you get started, you’ll need to ask permission. Of course, it’s the right thing to do. But in the era of new data protections, like the EU’s GDPR, it’s also a legal requirement.
You’ll want to follow through with the promises you make. Provide people what they’ve asked for and email on a regular basis that lines up with their expectations.
There’s no formula for this—it’s all about what works best for you and your company’s voice and style.
And finally, you can move on to segmentation and analytics once you’ve mastered the basics. Start sending separate types of emails to different groups of people and always be improving.
What email marketing practices keep your readers engaged?
WordPress is the most popular Content Management System (CMS) and powers more than 30% websites. However, as it grows, hackers have taken note and are beginning to specifically target WordPress sites. No matter what types of content your site provides, you are not an exception. If you don’t take certain precautions you could get hacked. Like everything technology related, you need to check your website security.
In this tutorial, we will share our 10 Best Tips to keep your WordPress website secure.
The simplest way to keep your site secure is to go with a hosting provider who provides multiple layers of security.
It may seem tempting to go with a cheap hosting provider, after all saving money on your website hosting means you can spend it elsewhere within your organization. However, don’t be tempted by this route. It can, and often does cause nightmares down the road. Your data could be completely erased and your url could begin redirecting somewhere else.
Paying a little bit more for a quality hosting company means additional layers of security are automatically attributed to your website. An additional benefit, by using a good WordPress hosting, you can significantly speed up your WordPress site.
While there are many hosting companies out there we recommend Namecheap or HostGator. They provide many security features, including daily malware scans and access to support 24/7, 365 days a year. To put the icing on the cake their price is also reasonable.
WordPress premium themes look more professional and have more customizable options than a free theme. But one could argue you get what you pay for. Premium themes are coded by highly skilled developers and are tested to pass multiple WordPress checks right out of the box. There are no restrictions on customizing your theme, and you will get full support if something does go wrong on your site. Most of all you will get regular theme updates.
But, there are a few sites that provide nulled or cracked themes. A nulled or cracked theme is a hacked version of a premium theme, available via illegal means. They are also very dangerous for your site. Those themes contain hidden malicious codes, which could destroy your website and database or log your admin credentials.
While it may be tempting to save a few bucks, always avoid nulled themes.
To ensure that you don’t use nulled Themes, I’ve provided 5 Premium WordPress Themes I’ve purchased and used in the past 2 years…themes that will make your Website look like a Million Bucks!
If you’re also interested in Blog Themes, I’ve got something for you here!
Bottom Line…NEVER USE NULLED THEMES!
Nowadays Single Sockets Layer, SSL, is beneficial for all kinds of websites. Initially SSL was needed in order to make a site secure for specific transactions, like to process payments. Today, however, Google has recognized it’s importance and provides sites with an SSL certificate a more weighted place within its search results.
SSL is mandatory for any sites that process sensitive information, i.e. passwords, or credit card details. Without an SSL certificate, all of the data between the user’s web browser and your web server are delivered in plain text. This can be readable by hackers. By using an SSL, the sensitive information is encrypted before it is transferred between their browser and your server, making it more difficult to read and making your site more secure.
For websites that accept sensitive information, an average SSL price is around $70-$199 per year. If you don’t accept any sensitive information you don’t need to pay for SSL certificate. Almost every hosting company offers a free Let’s Encrypt SSL certificate which you can install on your site.
Passwords are a very important part of website security and unfortunately often overlooked. If you are using a plain password i.e. ‘123456, abc123, password’, you need to immediately change your password. While this password may be easy to remember it is also extremely easy to guess. An advanced user can easily crack your password and get in without much hassle.
It’s important you use a complex password, or better yet, one that is auto-generated with a variety of numbers, nonsensical letter combinations and special characters like % or ^.
If you have difficulty remembering your passwords, just like I do…I recommend you can save them on Google Passwords or LastPass.
The most sensitive part of any WordPress site is the database. Plugins can be added back, themes can be re-installed, but if your WordPress database gets hacked or is corrupted then you are in big trouble. The database is where all the irreplaceable stuff is kept. Your posts, your pages, your content, your comments, everything that makes up your WordPress site is in the database. I recommend you use a premium Plugin called BackUP. With this plugin, you can easily and automatically back up your WordPress database and restore it to any point in the past that you like.
If you have a WordPress site this is something you absolutely need and best of all it’s my free gift to you! Don’t let all the work you put into your site go to waste because some hacker crashed your site or your database got corrupted.
When it comes to creating HIGH QUALITY WEBSITES without having to kill yourself, waste time or feel lost, High quality wordpress themes are the answer. WordPress has been my favorite and go-to platform to design websites for myself, my companies and clients for over 5 years now. It has never disappointed me nor my clients and as the years go by – things are becoming easier by the day and more cleaner. Almost all the themes on the market are all Mobile Responsive, Look Modern and are Easy to Make use of.
Today am going to be sharing 5 themes that will make your websites look like a million box. I have made use of each of the themes in my projects for clients and my personal projects. Each of these themes are “High End” in the sense that they can be used to design and create high quality looking websites, they have over 30+ demos you can make use without having to crack your head. You will also be able to download all the themes FOR FREE here on Ideahoncho.com. Okay, lets go!
BeGlide Creative design with corporate look and ultimate theme color options make it unique from other WordPress Themes. BeGlide is an ultimate solution for multipurpose categories like Agency, Consultancy, Corporate, Industries, Small Business and any types of Firm.
Seofy has an advanced and unique page templates system. It allows you to choose a header layout, sidebar, footer, and over 230 other settings for each page/post/project/etc. individually. You can even have landing pages and micro-sites within your main website with no additional set up!
Salient is an impressive WP theme which incorporates a perfect blend of features and styles that helps users to best showcase business and personal projects. It is a feature-rich WP theme which provides users with just the best platform to get started with their website in a matter of no time. Its major features are responsive designs, loads of custom styles, user-friendly admin panel, and elegant layouts.
Composer theme is a Responsive multi-purpose high performing WordPress theme created by an elite group of designers and developers. The development team has more than 6 years of experience in WordPress. They dedicate their time and are meticulous in all stages of theme creation processes. This is evident as we deliver easy to use themes that are high performing and secure.
Consultix is a Corporate Consulting theme which will suit most consulting, finance, corporate agency. This theme is easy to customize, responsive and powered by Drag & Drop Page Builder. If you’re looking to build a site for Consulting, Finance, Business, Corporate, Financial Advisors, Insurance Brokers, Accountants, Lawyers, Consultants, agency, accountant, startup company, finance business, consulting firms, insurance, loan, tax, investment firm or other Finance and Consulting related businesses then this theme is your best option.
I hope you found one or all of these themes useful.
video engagement is arguably one of the most important metrics for marketing videos, because it measures the impact that the videos have. More engaging marketing videos that have a bigger impact are invariably able to reach more viewers, get shared more, illicit reactions, and help produce more conversions.
Every business has two things in common; A Product / Service which they want to make a profit from and a Target market/audience.
WordPress was originally created to be a blogging platform. Now, it does more than that. It powers over 30% of the internet and at it’s core, WordPress is the by far the best platform for blogging. If you go to 10 blogs today, there’s a very high chance that 7-8 out of them run on WordPress.
Million dollar brands such as New York Observer, New York Post, TED, Thought Catalog, Williams, USA Today, CNN, Fortune.com, TIME.com, National Post, Spotify, TechCrunch, CBS Local, NBC all make use of WordPress.
What makes WordPress one of the best platforms to run your blog is the ease of creating and publishing content, the user-friendliness of the dashboard and the crazy amount of plugins and themes available that can make your “little blog” look like a million dollar blog with little or no upfront investment.
I hope from the way am talking, you can already tell that this blog you are on is powered by WordPress. I even have the WordPress app on my phone that allows me to keep track of things, publish posts on the go or correct blunders I might have made when writing my posts on my PC.
If you are like me and you care about the look and beauty of your blog, then picking the right WordPress blogging theme is paramount. Before I launched ThePresidentialHustle.com, I wasn’t only concerned about how to create content but also how my blog looks, how it makes visitors feel and how things flow.
People will instantly judge your blog by it’s look, no matter how great the content on your blog is – if the layout is poor and looks too busy – it will make your reader(s) bounce off. So, it is important to pick the right theme for blogging.
I have been designing websites for brands and businesses for over 5years now, I have a very high taste in design, I don’t settle for less. I believe in first impressions. So, these 5 WordPress Blogging Themes that made this list all meet my most important criteria:
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This is one of the few Blog themes that has the front end live editor that allows you to edit font, colours, background and more in real time. Termed as the “all-in-one” solution for publishing great content that looks good on all devices and sticks users/visitors in, the JNews blogging theme is one to consider.
With over 120+ homepage demos, this theme is suitable for creating Magazine sites, Blog sites, Editorial sites and for all kind of publishing website needs. Speed is also one of the things the JNews theme has going for them, it comes packed wit the AMP google support and Facebook instant articles support to ensure that your website loads super fast and gets on the generous sides of Google and Facebook.
Besides being able to import their beautifully designed homepage and page demos, the theme comes packed with Visual composer (front-end) and Elementor that allows you to alter and customize the layouts according to your own taste. You have the power to design your own footer and header layouts or make use of the pre-defined ones provided by the theme.
This is a Fast & High Performance Theme that is SEO optimized for both Mobile and larger screens. I love the front end submission feature that allows you to run a blog where visitors or users can submit their own content (blogpost) from the front end in a clean and easy to use interface, you can even create a source of income by leveraging their Pay-To-Submit feature.
This is a theme that will instantly make your blog look like a million dollar blog with all the next-level features and functionalities it comes with for free!
This the theme my blog currently runs on and obviously, it would make the list because I am in love with the theme. It doesn’t have all the fancy features and functionalities the other themes has but it does the job. It’s modern, clean, intuitive and lays out your content in a very professional manner.
INNOVATION is a multi-concept News, Magazine & Blog WordPress theme best suited for blogs that deliver news about Technology, Fashion, Sport, Travel, Personal, Entertainment, Recipe etc. With an elegant and intuitive design, you can easily create a website that will put your best work first.
I really love the simplicity of the theme coupled with the advanced features contained in the back-end. I also love the fact that it comes with about 8 different posts layout with each of them looking very clean on both mobile and larger screens. This theme takes social media sharing to another level, from the top to the bottom to the sidebar, your readers are encouraged to share your post.
Come to think of it, after creating this post, I am thinking of changing my theme and I have a feeling I will be changing to either #3 or #4, till then…I am loving this theme!
I tried as much as possible to create this list of the best wordpress themes for blogging based on sales or hype, the Newspaper wordpress theme is the best selling blog theme of all time with over 66,000 sales and counting. Tens and thousands of people cannot be all wrong if they are using this theme right? Yes! The theme is a great theme and I use it to run about 4 of my other blogs.
Its super easy to setup, configure and get the ball rolling without biting around the bush. The Newspaper theme is super fast, simple, and easy to use for almost any niche such as cryptocurrency, fashion, food, lifestyle, modern, personal, travel, luxury, viral, minimal, minimalist blogs and more, the sky is the limit on this one.
With the Google AMP support, your blog will load 5x faster than other blogs on the internet, giving you more retained visitors and higher page views. One other thing I love about this theme is the vast amount of post layouts available, you can pick between 13+ layouts depending on how you want your posts to be shown.
This theme will give your visitors the best first impression they need to stick and grow with you as you grown in your blogging career. The Newspaper theme comes packed with all the features you need to flex on other blogs and slick start your blog with all the industry leading functionalities a professional blog should have.
If you are looking at positioning yourself and your blog as an expert within your field or niche, you should consider getting the Soledad WordPress theme. Even though it is for “professionals”, it is a very beautiful theme with lots of features that will encourage your readers to share, like and engage with every post you publish.
The WorldNews WordPress theme is both clean, modern looking and a responsive blogging theme. It comes packed with over 12 Homepage style demos to pick from. The homepage of a blog is very very very important as much as the post page.
I really love the demo homepages that the people at WorldNews created for this theme. I love the block feel and how it makes the blog look and feel minimalistic, yet clean and beautiful. The font system used for the headings and body text is clean as well, I like it. If I wasn’t making use of the theme I currently have, I would definitely opt-in for this theme.
I hope you found one or all of these themes useful.